Frequently Asked Questions
Clear Answers on UAE Campaigns, Costs, UGC, Rights & Creator Onboarding
Dubai combines a high-spending, mobile-first population with a uniquely multicultural audience mix. Campaigns must account for language preferences (Arabic, English, and community languages), seasonal rhythms such as Ramadan, Eid, and the Dubai Shopping Festival, and verifying that a creator's followers actually reside in the UAE rather than overseas.
While our core focus starts in Dubai and Abu Dhabi, we coordinate campaigns across all seven UAE emirates (including Sharjah and Ras Al Khaimah) as well as Saudi Arabia (Riyadh, Jeddah, Eastern Province), Qatar (Doha), Kuwait, Bahrain, and Oman.
Campaign budgets in AED depend on four practical factors: creator tier (nano, micro, mid-tier, or macro), the number and complexity of video/photo deliverables, whether you require paid media usage rights (whitelisting/Spark Ads), and category exclusivity. When you submit a Request for Quote, we scope options aligned to your target budget range.
Micro-influencers (typically 10K–75K followers) often deliver higher niche trust and cost-effective content volume for local dining, clinics, and e-commerce. Macro-influencers (100K–1M+ followers) provide broader regional visibility for flagship launches, real estate developments, and seasonal retail campaigns. Many GCC campaigns combine both tiers.
For standard creator or UGC campaigns, allow 2 to 3 weeks from brief approval to live publishing. This covers creator shortlisting (2–3 business days), contracting and creative briefing (3–4 days), filming and draft review (5–7 days), and scheduled publishing. Urgent event or launch briefs can be expedited when scope is defined clearly.
We match platforms to your buying cycle: Instagram Reels and Carousels excel at visual discovery and social proof; TikTok drives rapid short-form reach and creative hook testing; Snapchat offers deep daily engagement with GCC national and resident audiences; YouTube supports high-consideration research (automotive, tech, real estate); and LinkedIn reaches B2B decision-makers.
An influencer campaign pays for both content creation and distribution to the creator's own audience on their social profile. User-Generated Content (UGC) is filmed by vetted creators specifically for your brand to publish on your own social accounts, website, and paid ad campaigns—without requiring the creator to post it on their personal feed.
We review four core pillars before recommending any creator: audience geography and language fit for your target market, consistency of engagement across recent non-pinned posts, content production quality, and brand suitability (reviewing public post history and category conflicts).
At campaign completion, we compile a structured post-campaign report consolidating live deliverable links, creator-submitted platform insights (reach, impressions, views, saves, shares, and link clicks where applicable), and UTM/promo-code tracking summaries, along with practical recommendations for your next wave.
Every scope specifies whether content is licensed for organic brand reposting or paid media amplification (such as Meta Partnership Ads or TikTok Spark Ads) and defines the exact duration (e.g., 30, 60, or 90 days). Clear usage terms protect both your brand and the creator.
Click "Join as an Influencer" to complete Stage A registration with your name, email, country, and password. After verifying your email link (Stage B) and receiving initial registration approval from our team (Stage C), you unlock the full profile builder to add your social channels, niches, rates, and portfolio.
Our two-stage review keeps the public directory trustworthy for brands and protects creator privacy. Stage 1 verifies account authenticity before profile setup, and Stage 2 reviews completed profiles and portfolios before public listing. Private contact details (personal email, phone, and address) are never exposed publicly.
Brands can browse our public creator directory or submit a general campaign brief via the Request a Quote form—no account login or online checkout is required. You receive a unique enquiry reference number immediately, and our strategy team responds with a tailored creator shortlist and AED quotation.
All briefs incorporate clear commercial disclosure guidelines, cultural sensitivity checks for GCC markets, and reminders for sector-specific requirements (such as healthcare, real estate, and financial services permits in the UAE).
Yes. We regularly support international brands from Europe, North America, and Asia entering Dubai, Abu Dhabi, or Saudi Arabia who need local cultural guidance, bilingual creator shortlisting, and on-ground campaign coordination.
Yes. You can update your profile anytime from your Influencer Dashboard. To maintain directory quality, material edits enter an admin review queue while your previously approved profile remains live until the updated version is approved.